5 Behavioral Economics Hacks to Enhance Airline Offerings

Dr. Gary Edwards has dedicated over 20 years to a mission helping executive leaders of the world’s best-known brands takes a Decision Sciences approach to solving complex business challenges. Gary currently heads up Golfdale Consulting with his partner, specializing in research, insights, and communications for leading-edge digital companies. Before Golfdale, Gary's career took him from Country Manager and SVP at Gallup Canada, to SVP at Maritz: Thompson Lightstone, and to Empathica where he built and led all client-facing functions. Before his commercial career, Gary was an epidemiologist, analyzing health trends in a multi-year tracking study for the Clarke Institute of Psychiatry. Gary has an M.A. (Psych) and Ph.D. (Social Policy) from Wilfrid Laurier University, Canada where he focused on social research methods and statistics. His Hon. BA (Psych) is from the University of Western Ontario.